We build websites, manage social media, and create the brand identity your business has always deserved — in English and Spanish.
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Our mission
We give small businesses the presence they deserve.
Lodestar was built for the businesses that keep neighborhoods alive — the salon, the tailor, the handyman, the restaurant around the corner. The ones that do incredible work but are invisible online.
We're bilingual, community-rooted, and we've seen firsthand what it means when a small business finally gets found. That's what we do.
2
Languages — English & Spanish
3
Service areas — web, social, branding
✦
Boston, MA — serving businesses everywhere
What we offer
Three ways to help your business show up.
01
Web & Digital Presence
One-time package
Local Business Starter Package
Everything a small business needs to exist online — professionally, affordably, and in both languages.
$500
One-time payment. No hidden fees.
Professional website in English & Spanish
Google Maps setup — appear in local searches
Domain setup & connection
Mobile-friendly design
Custom digital flyer for your business
1 round of revisions included
* Domain renewal paid directly by client — price varies by domain
02
Social Media Management
Social Media Management
The Starter
$500
per month
8 Reels per month
3 Carousel posts per month
1 Feature post per month
12 Stories per month
Monthly content planning & trend research
Full editing, captions & posting
Monthly performance recap
Add-on:In-location filming — $100 per 3-hour session
Social Media Management
The Full Service
$1,400
per month
16 Reels per month
6 Carousel posts per month
2 Feature posts per month
Daily stories
2 filming sessions included per month
Weekly trend check-ins
Client engagement support
Monthly growth report & strategy session
03
Branding
Branding package
The Brand Kit
A complete brand identity for your business — everything you need to look consistent, professional, and unmistakably yours.
$2,000
Split into two payments so it works for your business.
$1,200 to start
$800 on delivery
Logo design & variations
Color palette & typography guidelines
Brand voice & messaging guide
Business card & stationery design
Social media profile assets
Complete brand book delivered as PDF
Who we work with
Built for the businesses that build communities.
💅
Salons & Spas
Beauty services that deserve to be found by every client nearby
✂️
Tailors & Seamstresses
Alterations, custom work, and the craft that keeps wardrobes alive
🔧
Handymen & Contractors
The people who fix, build, and maintain our homes
🍽️
Restaurants, Bakeries & More
Any small food business with a story worth telling and customers worth finding
We speak your language — literally. Hablamos tu idioma — literalmente.
What we offer
Three ways to help your business show up.
One-time package
Local Business Starter Package
Your business, finally online.
A clean, professional website that works on every device — in both English and Spanish. We handle everything from design to setup, so you don't have to figure it out alone. When someone searches for your service nearby, your business shows up. That's what this package makes possible.
$500
One-time payment. No hidden fees.
* Domain renewal paid directly by client — price varies by domain
What's included
Professional website in English & Spanish
Google Maps setup — appear in local searches
Domain setup & connection
Mobile-friendly design
Custom digital flyer for your business
1 round of revisions included
Social Media Management
The Starter
Consistent content that keeps you visible, booked, and top of mind.
You focus on your business — we handle your Instagram. Every month we plan, create, edit, caption, and post content tailored to your brand. No more wondering what to post or scrambling for ideas. Your page stays active, professional, and growing.
$500
per month
Optional add-on:In-location filming — $100 per 3-hour session
What's included
8 Reels per month
3 Carousel posts per month
1 Feature post per month
12 Stories per month
Monthly content planning & trend research
Full editing, captions & posting
Monthly performance recap
Social Media Management
The Full Service
Full-service growth built to turn followers into loyal clients.
This is for businesses ready to invest in real, consistent growth. We become your dedicated social media team — filming, editing, strategizing, posting, and analyzing every month. Two filming sessions included so your content is always fresh and original.
$1,400
per month
What's included
16 Reels per month
6 Carousel posts per month
2 Feature posts per month
Daily stories
2 filming sessions included per month
Weekly trend check-ins
Client engagement support
Monthly growth report & strategy session
Branding package
The Brand Kit
A complete identity that makes your business unmistakably yours.
More than a logo — this is everything that tells the world who you are before you say a word. We build your brand from the foundation up: your story, your look, your voice, your rules. Delivered as a complete brand book your whole team can use.